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If “one picture is worth a thousand words” as expressed by the Advertising Executive, Fred R. Barnard, then you could write a book on the difference that one Ring Light from Amazon has made in the photos for my website!
Just a little background… when I first started my website, BrittanyBowerDesigns.com 2 years ago, my friend Kat’s biggest critique was about the photos. I need more – something to be able to judge the size of the wreath against, more details, and better lighting. Well, at the time, I had done the best I could with had – settings and tools. I used our more professional camera, a Sony A6000 which Chris always was able to take amazing pictures with! Since they weren’t working out as well for me, I figured lighting was probably my biggest challenge since I was shooting inside and he always shoots outside. When I renovated the Craft Room, I installed the brightest lighting I could thinking it would give me the best advantage, and it has in many other ways, but it still wasn’t enough.
Fast-forward some time with Kat learning different marketing strategies and playing with her own business ventures, she discovered the ring light and insisted I buy one. Fast-forward another year and a half after taking time away from my site to focus on planning and executing a wedding, the recovery from it (which is no joke if you do it mostly by yourself and with a bunch of DIY) and other work-related changes and adventures, and I am back at it with the suggested light! And while I usually leave product reviews to my husband, JCBower, the difference is so significant, I had to do my own 😜.
Below are some of the before and after’s. The new pictures are lighter and brighter, and the glitter on the Jesus is the Reason for the Season wreath finally POPS like it should!
But I have to say the wreath I had the most frustrating time photographing was the Merry Christmas Deco Mesh Wreath. No matter what I tried, and how much color correction I did afterwards, it either came out super dark or it looked washed out and was clearly given away by the sign in the middle (bottom right).
Now, the greens look green, the reds look red and the sign can stay its true colors, and it’s not even the main focus of this picture!
While the ring light does have 5 color temperatures and is dimmable, so far the whitest and brightest setting has worked the best for me…but I do like the other options in case I end up needing them later. With the new pictures, all I have to do now is simply straighten and crop. Definitely worth the investment, and while I already knew Kat was brilliant, this is just further proof that I should take any and all advice she is willing to share when it comes to marketing!